Brodie is an award-winning ethical knitwear brand from Yorkshire. MLPR has been instrumental in building the brand both to the UK and USA markets, with an effective communications campaign across traditional and social media.
To grow awareness, and deliver media and social coverage in November 2022, we organised a sustainable cashmere panel talk hosted by eco-fashion expert Mary Fellowers and Brodie founders Anne Marie Holdsworth and her daughter Jes.
It took place at Mills Fabrica in Kings Cross with over 80 press and influencers attended. It resulted in features in The Times, Telegraph, Daily Mail, Country and Town House and over 100 social IG stories including posts
Press attendance included the Daily Mail, Guardian, Evening Standard, Hello magazine, Tatler, Telegraph, You Mag.
In just six month we saw results drive growth both in sales and in audience as a result of Marie Louise’s efforts. Our team found a very diligent person, and a most accountable one.
Lana Rush, Brodie Cashmere
