When we engaged with Marie Louise Pumfrey and her agency the brands in our portfolio had very particular remits – an aspirational projection for Fiorelli and increasing brand recognition for Nica and Modalu. Marie Louise and the team demonstrated a clear understanding of our situation and worked with us on the unique vision for each brand, providing a consistent and thorough approach, being straight forward to work with and excellent results.
With their confidence and experience in the world of PR, they targeted aspirational publications, working relentlessly and professionally to build strong relationships and promote our brands. They understood the power and importance of local press for Nica and this has led to wider brand recognition and national coverage.
Our partnership has been a really effective collaboration, delivering results and creating a solid PR platform for our brands. It has been a pleasure working with their enthusiastic and supportive team and I would recommend them to anyone who needs to build their brand profile.